In this I have not compiled a guide to rhetoric in the conventional style of the Correspondence Schools. My aim has been to convey to you a number of ideas. When you have read the book, there should remain, forever fixed in your mind, this: This, let me say, is my third attempt to write this booklet. Two drafts went into the waste basket. The truth is that I found them too stiff and formal, and in the doing of that which I wish to do, formality must be sedulously avoided, for, otherwise, we run on a rock and get nowhere. It seems to me that the best plan in telling you what I have to say will be one in which curtness and directness is observed, for very direct and brief I have always found …
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